Shock and Awe Project

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(Left to right) Richard Hamilton and Prof Steve Hoskins, CFPR, UWE

Collaborative Print Project
After the successful printing of Richard Hamilton’s Typo-Topgraphy of Marcel Duchamp’s Large Glass in 2004 the artist returned to the CFPR studio to produce a number of further inkjet printed works. The latter of these works was an ink-jet on canvas print entitled Shock and Awe 2010. The project was developed in conjunction with Hewlett Packard and the Getty Institute to create a specially manufactured ink-jet coated linen canvas for the output of Hamilton’s digital file.

Screen shot 2016-03-06 at 18.00.27Richard Hamilton’s son Rod Hamilton generated the digital image and the print proofing was undertaken at the CFPR. The proofing of the image on canvas was performed over a six-month period allowing for proportional revisions to the figure and colour alterations to the different Photoshop™ layers within the image. To monitor these alterations, a rigurous documentary procedure was used to archive each proofing stage, so that Hamilton could compare the different proofing states over the lengthy duration of the project.

Screen shot 2016-03-06 at 17.55.40_MG_6373The printings of the canvas also brought up further considerations for coating the ink-jet surface, as a means to protect the printed layer from scratches and enhance the colour of the image. The logistics for spray coating such a large surface area lead to further collaboration with the Rijksakademie in Amsterdam and their coatings department.

By using the collaborative print studio method as part of a practice lead project, the artist’s aspirations for an ink-jet print have instigated the development of a new ink-jet substrate and an alternative to current canvas coating options within the fine art printing market. The project also demonstrated the identification and utilisation of external print production collaborators for the holistic practice of the fine art digital print studio.

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Richard Hamilton: Modern Moral Matters exhibition, Shock and Awe, 2007 – 2008. Installation view Serpentine Gallery, London 
(3rd March – 25th April 2010). Photograph: Gautier de Blonde

Edition Information
Medium: Pigmented Inkjet Print
Substrate: HP Linen Canvas
Substrate Dimensions: Width 105.5 cm x 205.5 cm
Image Dimensions: Width 105.5 cm x 205.5 cm
Edition Size: 3

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